What exactly is the Louis Vuitton logo?
Meaning and History
The company’s visual identity is presented in an exquisite and delicate manner that has stayed constant for almost 125 years and is still the most identifiable in the world. Of course, this design was picked with the goal of conveying kindness and beauty, which are the key characteristics that this company strives for.
1896 – today
Emblem and Symbol
Black or light brown initials of Louis Vuitton, the brand’s creator, are the key brand mark.
As you can see, the letters “L” and “V” intersect in such a manner that the entire insignia creates an optical illusion and seems volumetric. There are times when the logotype might be enhanced on a product by using rainbow colours.